Sending Hours: Respect local time zones. Promotional messages should generally be sent during standard daytime hours (e.g., 08:00 to 20:00 CET) on weekdays, avoiding late nights, early mornings, Sundays, and public holidays. Emergency or transactional messages are typically exempt from these time restrictions.
Content Restrictions: Prohibited content includes illegal goods/services, fraudulent morocco phone number list schemes, highly sensitive personal data without explicit consent, and content that is defamatory, discriminatory, or inciting hatred. Messages must also avoid SHAFT (Sexually inappropriate, Hate speech, Alcohol, Firearms, Tobacco) content. URLs should ideally be from whitelisted domains, and generic URL shorteners are often discouraged due to spam concerns.
Multilingualism: Belgium is a trilingual country
A with Dutch, French, and German as official languages. While English is widely understood, sending messages in the recipient’s preferred local language (Dutch in Flanders, French in Wallonia, and German in the East Cantons) is crucial for effective communication and cultural respect. Using proper extended characters (UCS-2 encoding) may reduce the character limit per SMS segment.
Choosing Your Bulk SMS Provider for Belgium
SMS provider is paramount for successful campaigns. Key features to look for include:Selecting a reliable
Direct Connections to Belgian MNOs: This is fundamental for high deliverability for interactive campaigns, customer support , low latency, and consistent message quality.
Comprehensive API: A well-documented and flexible API for seamless integration with your existing business systems (CRM, ERP, e-commerce platforms).
High Deliverability Rates & Transparent Reporting: Real-time delivery reports and analytics are crucial for monitoring campaign performance and troubleshooting.
Scalability: The ability to handle varying and increasing message volumes as your clean email business grows.
Competitive & Transparent Pricing: Understand all costs, including per-message rates and any network-specific surcharges.