In today’s mia landscape, real-time has become everything and everything has become real-time. Social mia and new technologies morocco phone number list have accelerat the news cycle in recent years, and no one knows where it will end.
If a negative article about your product appears in the morning paper, the mia wants a reaction here and now and the negative news spreads like wildfire through the consumer world via social mia. As a company, you cannot afford to say: “We’ll look at that later.” If you want people to buy your product tonight and tomorrow, you have to have your reaction ready for the morning news. That is the new mia reality.
Government organizations
And although government organisations suffer less from reputational and image damage in the short term – as a consumer you can choose from multiple products; as a citizen you do not have that option – they too must adapt and learn to keep up in this increasingly fast-moving and changing communications world.
Share your wealth – relevant trends for government communicationA nice overview of the changing world of communication in which government organizations operate, appear just before the summer. Under the title ‘ Share your wealth – relevant trends for government communication ‘ the Dutch Ministry of General Affairs publish an overview of these trends and tries to
A provide explanation and advice where possible.
The result is a report that everyone involv in government communications, whether close to home or far away, should always have at hand europe email in the coming years.
Stumbling blocks
But even if you want to respond to the spe of the new mia as a government organization, you sometimes run into without too many costs for extra content. organizational and political stumbling blocks. “We want a reaction here and now,” say the new mia. You would like to, but you also have to be able and allow to.