Made in 040 The production for the Benelux Northeast Mobile Phone Number includes 10 to 15 larger articles per month. Press releases, human interest stories, interviews, but also hero content such as video. Freek: ‘Made in 040, for example. Quarterly video with which we explain to younger target groups in an accessible way.’ Philips Northeast Mobile Phone Number and me The subjects have fixed formats. For example, for workplace formats have been developed together with HR. Which look at the strategic topics on the HR agenda. Freek: ‘Three themes emerged: inclusion and diversity, health & wellbeing, and future of work. We Northeast Mobile Phone Number have translat this into the Philips & I series , which consists of interviews with colleagues who have a special story about Philips as an employer.
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We make one day a year available for Northeast Mobile Phone Number volunteering, and a colleague has use that time to make more than a thousand elderly people happy with a personal card during the lockdown. I will soon have an interview with a Northeast Mobile Phone Number colleague who will talk about neuro-diversity and how we ensure that everyone at Philips can be themselves – even with autism or ADHD. Text is important here, but photography perhaps even more so. We try to reuse content as much as possible, in the form of short videos, slideshows Northeast Mobile Phone Number on the TV screens, content for intranet, Yammer and internal newsletters. Sometimes they are taken over by the media. We once made the front page of an addendum to the Eindhovens Dagblad with an article about Philips’ ‘Willie Wortel’, the colleague with the most patents to his name.’
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Flexible shell Several colleagues are involve Northeast Mobile Phone Number in the production and activation of content. As well as a flexible layer of freelancers and agencies. ‘I myself, just like a channel activation manager. Am part of the integrated Northeast Mobile Phone Number communications team of Philips Benelux. We also work with freelancers. A video agency and an agency that helps to set up paid social media campaigns.’ The content also catches on at a global level. Freek: ‘We can also activate a lot of the content we produce internationally. When we Northeast Mobile Phone Number publish a Made in 040 video explaining the different types of medical imaging. Global’s immediate response was ‘We want that too!’ A good format for structure.