When you’re trying to improve a page’s ranking position, the rest of your site can help a lot: use variations of your target keyword as anchor text on your other pages and link them to your targeted page.
Internal links are great for SEO. Among other things, it can help Google to identify the important pages of the site and their meaning, since the pages with the most internal links are generally the important pages of the site. There is a misconception that you shouldn’t use keyword-rich anchor text in internal links. Take a look at the internal linking section in a search engine optimization starter guide published by Google a few years ago:
search optimization tool
Among other things, he mentions, “In either case, the better your anchor text, the easier it is for Google to understand what the page you’re linking to is about.” I know this is outdated information when it comes to external links, but it’s still valid for internal links.
Watch how Google uses internal links in the Google . Also, Webmasters Blog. In a short two-paragraph blog, the author uses more than five internal links, some of which are highly optimized:
Example of internal links
RELATED CONTENT ON HAND: 6 Linking. Also, Techniques That Will Help Your Content Get Ranked, Found, and Read
Relevance of the rest of the pages
Besides internal linking, another measure is . Also, to ensure that related content is published on your website. What I mean by that is that you need to create pages that target other related keywords.
Following the previous example, the Content. Also, Marketing Institute ranks for “content marketing”: not just because the home page is optimized for that term, but because many published pages are closely related to that term, which boosts the ranking of the homepage.
Although you should optimize site pages Romania Phone Number with. Also, content relevant to the page you want to rank higher, don’t just think about text. Use other types of content (infographics, videos, slideshows, etc.) and consider the latest blogging trends, especially those related to posting frequency.
All the actions so far are about changes you can make to your website,
But don’t forget the role of other off-page SEO signals. Depending on how competitive your keyword is, you may need to carefully craft a few external links to your page.
Identify highly relevant and trustworthy websites to embed your links. It doesn’t need to be optimized because, unlike internal links, external links don’t use keyword-rich anchor text.
Your goal isn’t to confuse Google into thinking you’re trying to trick the system by artificially building links, but to get it to recognize that you’re adding value to the other site’s content.