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Most people will find out about. Your giveaway and forget about it if they didn’t enter right away, so let people know that your giveaway is ending 4 hours before it ends. You get most of your rush at the beginning and end of your giveaway, so sending. A reminder email 4 hours before the end will ensure maximum entrants (and therefore more emails). Screenshot showing an email about a giveaway SET UP SOCIAL MEDIA REMINDERS Tweet out reminders that your giveaway is ending every hour for the last 3 hours, and then for 30 minutes

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15 minutes, 10 minutes, 5 minutes, and 1 minute: If you have Hootsuite like me, you can automate this. If not, schedule them to go out via Buffer or another social Namibia Phone Number media scheduling tool. CHOOSING A GIVEAWAY WINNER When the giveaway ends, you get to choose a winner! Here’s a small traffic tip, though. Don’t just email the winner to let them know they won. Instead, build some buzz and send participants to your website to find out who won through a post or update.

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I’ve tested numerous subjects lines for this email, and the two subject line winners are. Subject line: Congratulation to… Subject line: The winner is… Here’s an example of the email that went out to my email list for the winner of the. Sleep Sumo giveaway: Screenshot showing an email This drives traffic and makes it far more exciting for the winner. STEP 6: CREATE A CONTENT STRATEGY TO MINIMIZE EFFORT AND MAXIMIZE IMPACT Content marketing is important to drive traffic to your website. Content is what helps the search engines pick your website up, educates your customers, and eventually sells your product.

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