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From mobile devices grew from 57% to 63% in the US. Nearly 60% of online retail sales worldwide came from mobile in 2017. That number is estimated to increase to Afghanistan Phone Number List 72.9% by 2021 (see chart below).[*] Screenshot showing mobile e-commerce rates So Afghanistan Phone Number List mobile-friendliness is important. But what does that really mean? Well, it’s not enough just to be considered mobile-friendly by Afghanistan Phone Number List Google’s mobile-friendly test. You have to actually test your site by making a purchase from your store on your smartphone. It has to feel frictionless and intuitive, or you could be losing a lot of sales.

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Want to learn how to make a seamless mobile experience. Click the button below to get my mobile-optimization checklist. Get My Mobile-Optimization Checklist 3. Having a Afghanistan Phone Number mean squat if your site loads too slow. Anthony Chavez, the Product Management Director for Google Ads, claimed that more than half of all smartphone users will not make a purchase if a site takes too long to load. He didn’t give an exact time, but shooting for less than one second to load a page is a good benchmark.

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If that wasn’t reason enough to make site speed a priority in 2019, Google put the final nail in the coffin with their speed update which started hurting slow sites rankings as of July 9, 2018. Their update stating, “content that is slow-loading may perform less well for both desktop and mobile searchers.”[*] They haven’t given an exact load time. But many SEO professionals agree that anything over two seconds can harm your rankings. That said, two seconds is still a long time for the average impatient mobile user, which is why I recommend setting one second as your benchmark.

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