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This will allow you to better target your target Georgia Phone Number audience. And that can help you achieve your business goals better or faster. By learning more about fake news, you as a marketer can better answer these questions. And win (back) the trust Georgia Phone Number of your target group. Part of that is learning to recognize the different types of fake news. 7 types of fake news According to Claire Wardle (PhD), there are seven different types of fake news . She places those seven kinds on a scale of deception. The scale starts on the left with information that Georgia Phone Number was create without malicious intent, but that can sometimes be misleading. Think of satire, an innocent meme, or a typo (misinformation).

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The further to the right you go, the more the Georgia Phone Number creator has the evil intent to trick you. Then we are talking about things like propaganda and scams (disinformation). Claire Wardle’s 7 soorten nepnieuws Source: What is the difference between these types of fake news? And what do they look like in practice? Let me take Georgia Phone Number you along with some current examples: 1. Satire/parody Satire and parodies ( satire or parody , in Wardle’s words) are usually harmless. They are meant to make you think, or to Georgia Phone Number make you laugh. And while a lot of satire and parodies are obviously fake, there are always a few people who fall for it anyway.

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This category of fake news is common in Georgia Phone Number marketing. Just or words. Yet there are people who are so absorbed in doom-mongering, who have so little faith in politics, and who receive such a limited selection of news, that they actually Georgia Phone Number believe this. They are in a myth trap, as Arjen Lubach would say . And once you’re in it, it’s hard to get out. Marketing in a world of fake news You see: the different types of fake news vary widely. An April Fools’ joke by the Hema is really different from an anti-Semitic conspiracy theory by Robert Georgia Phone Number Jensen. Yet both can be called fake news. Recognizing the different types of misleading information is a first step in dealing better with fake news.

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