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Especially if he feels that you are offering it to Peru Phone Number him personally. And once he has received that, he feels compelled to give something back or do something. Mechanisms are unconscious Incidentally, and this applies to all mechanisms, the process almost always takes place unconsciously. You always accept gifts. Especially Peru Phone Number if it is a personal gift. But we can’t pass up gifts for business either. Of course it is up to us to do something with it, but you accept it. And when the time comes to give something back, you do it without really thinking about it. wrapping a Peru Phone Number present. How do you apply reciprocity in writing a good headline? Offering a gift already initiates the principle of reciprocity.

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So if you write a headline, you can start Peru Phone Number by offering a gift. That doesn’t have to be a free giveaway, such as an e-book or white paper. It is possible, but this is also possible: 5 free designs for your first vegetable garden Set up your security strategy in 5 clear steps with this template 7 ideas for a better Peru Phone Number work-life balance But of course you can also give away an e-book via a blog. A headline can be: Please: Calm down, the e-book about bandaging This white paper Peru Phone Number tells you everything about negotiating for a house 2. Social Confirmation In hotels, this mechanism is used to ensure that guests reuse their towel.

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They do this, for example, by saying that Peru Phone Number 95% of their guests use their towel 2 or 3 times. There is a good chance that you choose not to deposit your towel on the floor after drying it once. Subconsciously the Peru Phone Number thought pattern goes like this: ‘Gosh, that’s a lot of people, maybe I should do that too so as not to be ostracized from the tribe. So hop, I’ll use that towel again.’ It’s good to realize that Cialdini has separated quantity from quality. Social affirmation is mainly Peru Phone Number concerned with the amount or high percentages of people who exhibit a certain behavior. In the last mechanism, unity, it’s about the quality: someone like me agrees, so I do too.


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