Paying 200 Euros for a Post Is Expensive?

It depends. In Spain or other Spanish-speaking countries it is uncommon to pay so much for content. In the Anglo-Saxon world, a good copywriter (editor specializing in texts that sell) can ask for more than 1,000 euros for 1 post. The situation here is even worse. It is difficult to convince that content marketing can provide a competitive advantage for a company or person who takes it seriously.

1 What content marketing brings you and you still aren’t seeing it
2 Comparing the investment in a content of 200 euros with an Adwords campaign
3 Calculating the ROI of content after 12 months

Content Marketing Brings It to You and You Still Aren’t Seeing It

You have to sell and generate income. There is no time Sweden B2B List to wait and that is the problem of the vast majority. What is most urgent is what produces an immediate result. The tasks that only generate a long-term benefit in the end are not carried out because there are always others with a higher priority.

Content marketing for many companies and individuals is perceived as an optional task. “It wouldn’t be bad to have a blog, but with everything that needs to be done, I don’t get there”. I understand you perfectly but if you don’t start you will never be able to benefit from the results.

Comparing the investment in a content of 200 euros with an Adwords campaign
Returning to the question of the post. Is it expensive to pay 200 euros for a post? Let’s see, it’s not cheap but it all depends… The million dollar question is what spending so much on an item can bring you. If you spend that money the quality of the content has to be very good or even exceptional. What can you expect from an article that meets these demands?

Greater Diffusion in Social Networks.

Sweden B2B Contact List
Sweden B2B Contact List

Links and references from blogs, forums and portals.
Participation of readers in the form of comments.
Increase in the number of subscribers to your newsletter.
There is no guarantee of success. Even spending that money may not bring the expected results. But let’s do a calculation with a realistic scenario. To get an idea of ​​the return on investment, we make a comparison with the purchase of visits through a Google Adwords campaign:

You have a budget of 200 euros and you buy 1,000 visits at a price of 0.2 euros.
You distribute the budget within a period of 3 months.
You have a conversion rate of 2% of the visits that leave their contact information.
The cost per registration or lead (CPL) is 10 euros (200 euros / 20 contacts).
Let’s compare the results obtained with the content we have acquired during the same period of 3 months:

Between social networks, Google and other references, the post has generated 500 visits.
The conversion ratio has been only 1%.
The cost per registration or lead (CPL) is 40 euros (200 euros / 5 contacts).
Calculating the ROI of content after 12 months
If you analyze these results, you will surely say how expensive that post has been for you. But the calculation does not end here. A content published on your blog constantly generates new visits.

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