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The idea is often still alive that personal contact Netherlands Phone Number is always better. However, many situations are conceivable in which it is beneficial to be able to fall back on a source that answers (almost) all questions. A press Netherlands Phone Number kit is always available. Also outside office hours and if your phone is red hot all day and you are therefore difficult to reach. And an even more important reason: journalists do not always have the time and inclination to call after information. You Netherlands Phone Number always want to make work as easy as possible for the press. A good press kit is part of this. What’s in a press kit?

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In a press kit you collect all the information a Netherlands Phone Number journalist may need when writing a story about your organization. Make sure your press kit contains the following 4 parts: 1. Company Describe your organization Netherlands Phone Number in a few sentences. Why were you founded? What do you contribute to the world? And what is your ambition? This helps journalists discover your ‘why’. This lays a nice foundation on which the rest of your press kit builds. Also include relevant facts and figures. How long have you been around? Where are you active? And what kind of Netherlands Phone Number turnover do you generate? A smart selection of relevant data gives the journalist quick insight into where your organization stands.

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Thus helps to interpret the rest Netherlands Phone Number of the press kit. If your organization publishes an annual report , you will of course include it. Also read: What journalists want: 7 tips for a greater chance Netherlands Phone Number of publication This is also the place to introduce some employees. A biography of the board members, examples of previous media appearances and a number of quotes that can be used immediately. If you work for a larger organization and you employ Netherlands Phone Number experts on certain topics, you can introduce them briefly and possibly offer their contact details directly. In this way, journalists immediately know who to approach if they want to go in depth!

 

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